Many experts who defines "services" include:
1. Phillip Kotler: the service is any act or performance offered by one party to the other party, in principle, intangible and does not lead to any transfer of ownership. Production can be linked and can also not tied to a physical product.
2. Adrian Payne: merit is the economic activity that has a number of elements (the value or benefit) intangible related thereto, which involve a number of interactions with customers or with belongings, but did not produce a transfer of ownership. Emitter change the condition may appear and the production of a service may have or may not have links with the physical product.
3. Christian Gronross: the service is a process that consists of a series of intangible activity that is usually (but not always) occurs in the interaction between customer and employee service and or physical resources or goods or service providers systems, which are provided as solutions to customer problems ". the interaction between providers and customers often occurs during the service, even if the parties involved may not be aware of it. Moreover, it is possible there are situations where the customer as an individual does not interact directly with service companies.
For its own placards services in Indonesia are many and diverse both in terms of type, price and quality. For now much sought-after trophy plaque and plaque is made is a type of acrylic. Acrylic plaque was chosen because besides the price is cheaper as well as durable is not easily broken and easy in terms of maintenance.
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